![]() ![]() This section is designed to bring additional transparency to Pages and the ads they’re running. As marketers, we’ve seen a wide array of changes come to the platform - new processes for ad review and approval, easier to understand privacy settings, and regulations on certain ad types (like political messages).Īnd in June 2018, Facebook announced a change that changed everything for digital marketers: “Today, June 28, we’re introducing a new Info and Ads section on Pages. But last year, something big happened…Ĭambridge Analytica brought a whole slew of negative press to Facebook. In the past, we’ve always screenshotted the best Facebook ads we’ve seen when scrolling through our News Feed or Instagram. We’re cookied on nearly every website you could imagine, and we’re always on the hunt for the best tactics to use in our own Facebook advertisements. ⏫ large volumes of available traffic in more than 200 goes.As marketers by trade, we see a whole lot of Facebook ad examples on a daily basis. If you don’t have time to select creatives for each of your offers and constantly update them, you can contact your manager and he will order them for you for free. Obviously, he will not click on the same ads more than two times. Just imagine how many identical push ads a user sees. But don’t use the same creatives, as it may affect the CTR and decrease it. We advise you to do your own market analysis and learn the competitors’ approach. Remember that cool creatives are only half of the success when it comes to launching a push traffic campaign. For example, it is logical to put a button at the end of the text about weight loss so that the user clicks when he’s ready for your offer. Important: It’s crucial to place a button that leads to the landing page on your prelanding properly, it should be visible to the user, but unobtrusive. That is why the creative should lead to a prelanding - it’ll hold your client’s attention and provide him with expected information, for instance, a weight loss story, a training plan, or data about a miraculous medicine. If you launch weight loss offers on push traffic, the usage of prelending is crucial, because its target audience really likes to read real stories of celebrities and ordinary people. Now that you know which audience to target, let’s analyze detailed examples of weight loss ad creatives and various approaches to their creation. They are often interested in losing weight for a certain event, for example, graduation or swimming season. ![]() We advise you to focus on these factors when developing creatives. This audience is interested in losing weight to improve health and overall well-being. Obviously, it becomes more difficult to lose weight for them, so pay special attention to this group. When people turn 30, the metabolism slows down significantly. They tend to be interested in advertising weight loss products as it is important for them to lose weight quickly, preferably at home. Despite the heterogeneity of the audience, there are several main groups that are worth focusing on. The thing is that everyone wants to look good at any age. It’s no secret that the audience of weight loss offers is very wide. Weight Loss Push ads Guide: Secrets of High CTR Determine Weight Loss Target Audience We have collected the best weight loss ad copy examples for different target audiences taking into account their needs and problems. Seasonality does not affect their popularity - in summer people want to lose weight to look pretty in a swimsuit, in winter they dream to lose weight for the holidays. ![]() ![]() Weight loss offers convert well on push traffic all year round. ![]()
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